Photo credit : Niki Fernandes
|FFO: Nothing, Nowhere, Magnolia Park, Modsun|
Hyper Pop? Pop Punk? Today, Keeper dropped their latest single “Come Around” – which will be followed by the upcoming EP “The Greatest Hits…He Lied”.
Keeper is a hyper-pop/alternative rock artist from London, UK. Keeper sticks to his post-hardcore roots with guitar-driven riffs, whilst also mixing pop and emo-rap elements to create a varied and modern sound. Taking influences from Hyper-Pop artists such as Glaive and Dorian Electra, as well as other alternative bands like Enter Shikari and Neck Deep, Keeper – with the help of producer, Jon Cass – fuses Pop-Punk, emo vibes with Hyper-Pop inspired beats and just a hint of nostalgia. Keeper released his debut EP, Guess I’m Keeper, in March 2021. Consists of the three singles, Homegrown, Blue-Eyes, and Frog, as well as three other tracks, tackling themes of mental health, loneliness, and friendship. The EP reached around 50,000 people worldwide, and landed Keeper press coverage on sites like Alternative Press, New Noise Magazine, Music-News, and Clash Magazine, with Alt Press describing him as “a fresh, new take on punk riffs accompanied by personal, relatable lyrics.” Keeper has since released more tracks, including Soul, ISPY and Here We Go, which proved to be some of his most popular yet, getting attention from radio stations such as Idobi Radio, DCR FM, and BBC Introducing. Collaborating with other artists such as Nevermadeithome, Sideview Drive, Rex Arcum, and TMDistant, Keeper continues to make a name for himself within the scene. With a large back catalog ready to break out and a well-rehearsed live set and band, Keeper aims to hit the ground running.
“”So, ‘Come Around’ is not about me personally. Thankfully… It’s about a friend who got dragged along a bit in a relationship where everyone could see what was happening, but no one was able to help. It’s one of those things you gotta work out yourself. And they did. Their significant other was a really nice guy at the start but turned out to be an absolute ass when it came to our mate. He would make promises, get their hopes up, toy with their emotions, and make them unhappy. The trouble was, our mate thought the opposite, that their happiness came from ‘Dave’ (let’s call him). They became so dependent on this person’s approval that they ended up making themselves depressed. You could see it on their face and hear it in their voice. It was heartbreaking to see them like a shell. Look, it’s not healthy to put your mental health and well-being on someone else. It’s bad and toxic, to be frank. Your source of life shouldn’t come from some random bloke. But Dave knew what was going on, and I think he liked the power it brought him. So he would push it. Really, really push it.
He turned from a decent guy into a manipulating bumhole. All that power seemed to go straight to his head, making things worse. Our mate didn’t know which way was up. One minute they were fully aware of what was happening, trying desperately to get back on track, and then Dave would see it, sense it, and let a little bit more of the line go out, and our mate would take the bait. It was like a soul-destroying cycle. This constant flipping between a promised romance and some sort of lackey just destroyed them. It was rough to see. ‘Come Around’ is that healing process that came afterward. They realized what was going on and finally found the strength to stop it, breaking the cycle they found themselves trapped in. And honestly, we’re so grateful they have. They’re much better now. ‘Come Around’ is that stereotypical breakup track, that ‘sod you’ to Dave, but in a song. We don’t like Dave. The Music Video is kina melodramatic storytelling of that. The fight in the vid is essentially some really artsy way of showing what the person had with themselves. Them constantly getting hit and beaten down, only to get back up and eventually succeed. Despite the odds and the challenges, they got the dub.”
Watch “Come Around” HERE.
Stream “Come Around” HERE.
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